Scheduling Campaigns

Schedule and send email campaigns to your subscribers

Scheduling is where you connect a broadcast to its recipients and delivery settings and actually send it. You create campaigns under Actions → Schedule and monitor them under Campaigns → Scheduled Campaigns.

The wizard has 4 steps:

  • Campaign Type — name the campaign, choose Regular, Split Test, or Evergreen, then pick recipients: multiple contact lists or a single segment, with optional target audience filters (e.g. by status, confirmation, or creation date).

  • Broadcasts — select one or more broadcasts; with several selected, the system rotates them so each contact receives one variation.

  • Sending Nodes — choose the SMTP servers, the sending mode (Batches for speed or Loop), and the rotation pattern (Sequential or Random) to distribute load and improve deliverability.

  • Settings — send now or later, threads and optional hourly speed limit, tracking (unsubscribe link, opens, clicks — all on by default), skip duplicates and skip unconfirmed (on by default), optional List-Unsubscribe header, sender details (from the node or custom), and a test preview.

After submitting, the campaign moves through statuses like Pending, Preparing, Running, and Completed; it can be Paused manually, System Paused if all sending nodes become unavailable, or Auto Paused when a sending limit is reached (it resumes automatically when the quota resets). Worth knowing: test previews don't convert personalization variables, and if contacts aren't receiving, check confirmation status, audience filters, and suppression lists.

📖 Read the full guide on docs.mumara.com →

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