Imagine you are running an email marketing campaign, and you want to track a subscriber's entire journey from the moment they join your list to their interactions with your emails. Here's how the Subscriber Timeline Addon will log each event in real-time:
Add Contact
Date/Time: 1 Feb 2025, 09:00:00
Action: The contact is added to List A.
Edit Contact
Date/Time: 1 Feb 2025, 09:15:00
Action: The contact’s email address is updated from oldemail@example.com to newemail@example.com.
Split List
Date/Time: 3 Feb 2025, 08:30:00
Action: List A is split into two smaller lists based on geographic region: List A-1 and List A-2.
Merge
Date/Time: 3 Feb 2025, 09:00:00
Action: List A-1 and List A-2 are merged into a single list for a targeted broadcast.
Broadcast Sent
Date/Time: 4 Feb 2025, 11:00:00
Campaign: Broadcast #456 - Winter Sale is sent to the merged List A.
Open Email
Date/Time: 4 Feb 2025, 11:05:00
Details: The contact opens the Winter Sale email.
Click Link
Date/Time: 4 Feb 2025, 11:06:15
Details: The contact clicks on the link: https://example.com/winter-sale.
Unsubscribe
Date/Time: 5 Feb 2025, 13:00:00
Action: The contact unsubscribes from List A.
Trigger Sent
Date/Time: 6 Feb 2025, 09:00:00
Campaign: Triggered email #789 – "Special Offer" is sent based on a behavioral trigger, such as a visit to the website.
Drip Sent
Date/Time: 7 Feb 2025, 14:00:00
Campaign: Drip campaign #101 – "Onboarding Series" is sent to the subscriber, which is part of an automated sequence.
Bounced Email
Date/Time: 8 Feb 2025, 16:00:00
Action: The email sent during the broadcast bounces due to an invalid email address or server issue.
Spam Email
Date/Time: 9 Feb 2025, 12:00:00
Action: The subscriber marks the Winter Sale email as spam.